Built by a tradesman who got fed up doing it the hard way

I spent two decades working for someone else in the trades. I was good at the work. But I watched bad workmanship go unchallenged, corners get cut, and customers get let down — and nobody seemed to care as long as the money came in.

So I left. I started Infascape Ltd and went out on my own. And I quickly realised I could do better — not just at the work, but at the whole thing. The preparation, the foundations, the attention to detail, the peace of mind for customers. I built Infascape on one principle: do it right or don't do it at all.

We're still running on that principle today. Booked solid in Sheffield because word gets around when a job is built to last.

I didn't sit down and decide to build a software company. I built a quoting tool for myself — one that could handle the complex calculations Infascape needed. Area calculations, material quantities, productivity rates, margins. The stuff generic tools couldn't do.

Then I added the ability to send quotes directly from the app. Then analytics. Then profit analysis. Then a calendar view. Then job management. Then a full dashboard. One problem at a time, one solution at a time, until I had something that ran my entire business.

I was talking to other tradesmen about it and kept seeing the same thing — paper on walls, massive calendars, three separate apps that didn't talk to each other, business owners still doing everything the way it was done twenty years ago. And Infascape was never a one-man band. I'm running gangs and operatives on site, so what I'd built had to handle a whole operation with a team — briefing crews, coordinating jobs, keeping the work moving — not just one person's admin. I realised what I'd built wasn't just useful for me. It was what everyone around me needed.